| Time and cost estimates for processes necessary in setting up an online catalog:
Following are estimated time/cost estimates for each primary process required in setting up and maintaining an e-commerce solution. These estimates are based on users with a good understanding of the technology and software needed to complete each.
|
| Processes |
Estimated do-it-yourself hours:minutes |
Estimated outsourced cost - range |
| Site Graphic Design: With most e-commerce catalog solutions this includes creating the artwork for your site header and navigation and setting up the basic look and feel of your e-commerce site. It does not include creating product images.
|
30 - 40
hours |
$800.00
$4000.00 |
| Designing the navigation your user will use to locate your products - Defining your categories / sub-categories / products
|
10 - 20
hours |
$550.00
$1100.00 |
| Product descriptions: There are four basic types of products. Time / cost estimates are listed per product. Outsourced costs are based on writers with the required level of expertise and knowledge. |
|
|
| Well known or commodities - These are universally understood products that require a minimal description.
|
0:3 - 0:6
minutes per |
$2.75
$5.50 |
| Common distinct - These are common products that most people are familiar with but have distinct features / benefits that require a more detailed description.
|
0:6 - 0:12
minutes per |
$5.50
$11.00 |
| Distinctive and expensive - These are products that are highly distinctive and/or expensive. This type of product generally requires a more detailed description with justification for the higher price.
|
0:30 - 2:00
minutes per |
$50.00
$200.00 |
| Technical - These products are highly technical and require a great deal of technical information. Prices are based on re-producing manufacturer information and not creating the information.
|
0:30 - 2:00
minutes per |
$25.00
$100.00 |
| Product images - pricing does not include original photography. It is important to note that excellent quality photography should be a priority. Pricing is based per-product. |
|
|
| Re-sizing digital images - per product |
0:1 - 0:3
minutes per |
$1.00
$3.00 |
| Scanning, editing and resizing photographs or slides |
0:10 - 0:20
minutes per |
$10.00
$20.00 |
